Wednesday, March 19 | 10 a.m. - 3 p.m.
Innovations Impacting the Future of Sport Business: AI, Data, and Analytics
Pro Football Hall of Fame Village Constellation Center for Excellence
Chalk Talk Room
The University of Mount Union, in partnership with the Hall of Fame Village, will host the first Mount Union Sport Business Analytics Student Conference on Wednesday, March 19 at the Village’s Constellation Center for Excellence. The conference will feature discussions on analytics in the areas of ticketing, partnership, game day responsibilities and fan insights. Representatives from the Cleveland Cavaliers, WolfCycle, Major League Baseball, Detroit Pistons, Carbon Arc, Pittsburgh Penguins, and Haslam Sport Group/Cleveland Browns will be in attendance.
The cost to attend the conference is $50 and includes lunch. Space is limited and the event is available to currently enrolled college students.
Agenda:
- 9:30 a.m. Check-in
- 10 a.m. Welcome
- 10:15 a.m. Cleveland Cavs-From Exploration to Execution: The Cavs AI Journey
- 10:50 a.m. Short Break
- 11 a.m. WolfCycle & MLB-AI Tools and How Teams Are Using Them
- 11:35 a.m. Short Break
- 11:45 a.m. Pittsburgh Penguins-AI Impact on Ticketing and Ticket Analytics
- 12:20 p.m. Lunch (Box Lunches)
- 1 p.m. Carbon Arc-Beyond the Box Score: Using Trapped Data to Make Smarter Plays with Carbon Arc
- 1:35 p.m. Short Break
- 1:45 p.m. Detroit Pistons-"Is That Good?" And Other Partnership Questions Data Helps To Answer
- 2:20 p.m. Brief Recap & Career Advice
- 2:35 p.m. Informal Q&A/Networking
- 3 p.m. End of Conference
Speakers:
- CarbonArc: Bill Nielsen - Sports & Entertainment Lead
- Cleveland Cavs: Ben Levicki – AI Solutions Architect
- Detroit Pistons: Will Eidam – Director of Partnership & Digital Marketing
- Major League Baseball: Nick Arndt – Director of Ticketing
- Pittsburgh Penguins: Harry Baker – CRM Fan Insights Analyst
- Pittsburgh Penguins: Howard Cole – Group Sales Manager
- Pittsburgh Penguins: Jessica Martin – Ticket Sales & Operations Manager
- WolfCycle: Scott Kornfield – Partner